We invest in

We invest is pre-seed and seed stage startups in the Nordics

We prefer to invest in Enterprise SaaS, Gaming and Direct-to-Consumer

We’re opportunistic if we see great potential in other industries or geographies.

Our engagement style is sleeve up, hands dirty.

We help you tune the operating machine towards the Series A round. 

Our History and DNA

Bumble Ventures was founded in 2019 by founding partners Jesper Søgaard and Christian Rasmussen, and managing partner, Daniel Mariussen

The fund originates from an in-house venture arm of the joint family office of the founding partners. Thus, Bumble Ventures Fund I was born with several portfolio companies. The Fund I has subsequently closed $30m of commitments from a broad LP base.

Founding partners, Jesper Søgaard and Christian Rasmussen, have co-founded and managed the company, Better Collective A/S, all the way from a two-bedroom apartment startup in 2004 to IPO in 2018 without raising funding from investors. Their amazing growth journey has been recognized by winning 8 Børsen Gazelle Awards. 

The key to this unbelievable accomplishment has been hard work, blood, sweat and tears in combination with a long-term perspective and an obsession with revenue metrics and capital efficiency. This business philosophy is reflected in the DNA of Bumble Ventures. We get excited about founders with the same attitude.

Our identity rest on four core pillars


Ventures with substance

We are obsessed with traction

We like methodical revenue growth driven by paying customers, rich cohort grids and controllable funnels that proves a robust core business. 

We don’t like products that are still 2-3 years away from monetisation. This means that we will miss the next Facebook, but we are okay with that. 

A portfolio anchored in strong value drives with clear exit paths is what makes us sleep well at night.


Sleeve-up engagement style

We provide highly engaged smart money. 

Most investors promise ‘smart money’ and ‘founder-friendliness’, but in our experience what early-stage founders need the most is a group of highly engaged investors. 

We’re entrepreneurs at heart, not investment bankers. We show up on our bike and help founders tune the operating machine towards the Series A round. 

Our engagement style is sleeve-up and hands-on. Our value-add occurs in-between the board meetings, not at them.


Respect for the craft

We respect the craft of deal-making and venture development

In the investment process, we apply tried and tested deal-making structures from M&A and larger venture capital institutions. We believe that process, terms, documentation and due diligence matter. 

Post-investment, we apply toolkits from M&A and management consulting to help founders conceptualise:

  1. A bold venture architecture
  2. A go-to-market plan that obsesses about unit economics and acquisition funnel structures
  3. A product roadmap to match this

We translate that conceptualisation into an operational playbook and help founders deploy the processes, tools, competencies and infrastructure needed to execute toward a Series A round.


Grounded values

We value honesty, transparency and upfrontness in our engagement with founders. 

We do what we say we do and we know our own limitations. We’re decent people who work hard and diligently with a humble attitude. 

Most of us have been founders ourselves and share the pain of our founders. 

We value teamwork over showmanship, and we don’t care to see our names in the press. We prefer to stand in the background and let our founders shine in the spotlight

In Danish, we want to be known as “Den Jyske VC”.

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